The a Ussie Map

Canon U.S.A., Inc.’s EOS Rebel series of digital single lens reflex cameras – the cameras that defined and refined what it means to be an “entry level” digital SLR – have now redefined the gateway prowess and “pro-ness” of the DSLR category with the introduction of the line’s new leader, the 12.2-megapixel EOS Rebel XSi camera. Incorporating a number of high-end functions and technology found in Canon’s professional SLR models, the EOS Rebel XSi camera boasts an improved autofocus sensor, enhanced 14-bit A/D conversion, an advanced Live View function, and the proprietary DIGIC III image processor.

When paired with any of the more than 60 compatible Canon EF and EF-S lenses, including optically image stabilized EF-S lenses like the EF-S18-55mm f/3.5-5.6 IS – now included in the EOS Rebel XSi kit – or the new EF-S55-250mm f/4-5.6 IS, the EOS Rebel XSi DSLR delivers images that will delight and inspire family and friends at an entry level price tag.

Positioned between the highly acclaimed EOS 400D and 40D, the new EOS 450D successfully establishes its position as the camera of choice for first time digital SLR camera buyers who are seeking more creative control than previously offered in entry-level digital SLRs.

“The EOS 450D is a high-quality, feature-packed digital SLR and is very easy to use”, said Chris Macleod, Product Manager, digital SLR, Canon Australia. “It’s also lightweight and compact, making it easy for people to enjoy creative photography.”

Key features:
12.2-megapixel CMOS Sensor (APS-C)
DiG!C III Image Processor with 14 bit colour (Canon Original)
3.5 frames per second with continuous shooting up to 53 shots in a single burst when shooting in JPEG
9-point Auto Focus
EOS Integrated Cleaning System
Live View Mode with Auto Focus capabilities

STYLISH NEW POWERSHOT SD1100 IS DIGITAL ELPH CAMERAS COMPLEMENT THEIR CUTTING EDGE CAPABILITIES WITH A DISTINCTIVE, COLORFUL LOOK

A Sharp Zoom Lens with Image Stabilization
Adding to the new camera’s versatility and optical excellence is its sharp and fast 3X optical zoom lens (38-114mm equivalent opening up to f/2.8 at wide-angle settings and f/4.9 at telephoto settings). The PowerShot SD1100 IS Digital ELPH camera also features Canon’s advanced Optical Image Stabilization (OIS) system that significantly reduces the image-blurring effects of camera shake by shifting the lens to compensate for the movement. Available for the first time in an entry level Digital ELPH, Canon’s OIS technology is proven effective for extended telephoto shots as well as low-light shooting conditions and helps users get the best possible picture quality every time.

Genuine Face Detection Technology
Beyond their appeal on the social scene, the PowerShot SD1100 IS Digital ELPH cameras feature the latest and most advanced generation of Canon’s Genuine Face Detection technology, thus ensuring that up to nine forward-looking faces in the frame – whether posed for a family portrait, candidly capturing friends and fun, or spontaneously snapping a toddler’s expression of triumphant glee as two halting steps – are in focus and properly exposed, with or without flash. In addition to focus and exposure control, the SD1100 IS camera’s Face Detection feature captures truer, more accurately lit skin tones (and hence more beautifully rendered pictures) thanks to Canon’s improved face detection white balance.

Face Selection and Motion Detection Technology
While the face detection algorithm automatically prioritizes up to nine human faces in a scene, it can also be instructed via the Face Select and Track function to lock on to a single face in the crowd, ensuring that the chosen countenance is finely focused, no matter where it appears in the frame. Additionally, a new Motion Detection function linked to the camera’s High ISO Auto mode improves image clarity by raising ISO speeds (and shutter speeds) for fast-moving subjects or lowering ISO speeds to reduce noise when the subject is stationary. These automatic advances provide even more ways for the PowerShot SD1100 IS Digital ELPH cameras to optimize picture quality with seamless ease.

DIGIC III
The “brain” in every new Canon digital camera is Canon’s proprietary DIGIC III imaging processor. This exclusive chip is responsible for the cameras’ higher performance levels including faster start up, faster autofocus and quicker shutter response times that leave long lag competitors far behind. What’s more, DIGIC III improves both the image quality and the cameras’ power consumption, extending the battery life under typical shooting conditions.

See and be Scene
The PowerShot SD1100 IS Digital ELPH camera offers users a choice of 18 shooting modes including a fully automatic mode that makes these cameras a true point-and-shoot affair; a semi-automatic “Camera M” mode which allows access to features such as Exposure Compensation and White Balance adjustments that Full Auto mode does not, as well as a plethora of scene selection modes - including Canon’s new Sunset mode – that optimize image results under a variety of shooting conditions.

Powershot SD1100 IS key features

• 8.0 effective megapixels
• 3x optical zoom lens
• 2.5-inch LCD
• Face Detection
• Compact, ergonomic body
• Up to ISO 1600
• Available in a range of colors

Canon U.S.A., Inc. has announced a new addition to its PIXMA printer lineup, the new PIXMA MX850 Office All-In-One (AIO) printer for homes and small offices. The PIXMA MX850 Office AIO printer features printing, copying, scanning and faxing capabilities along with an Ethernet port for networking, making it ideal for the home where mom, dad and children are always on deadline to complete work or school projects. As home offices continue to proliferate and more homes find the need for multiple computers, Canon shows that one AIO printer can be shared for office and photo printing needs. Having a Canon AIO printer on the desktop not only saves space with so much functionality in a single device, it also adds to the look of the office with its sleek and stylish design.

“Canon has a long history of providing products that meet the needs of the marketplace,” said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. “With the PIXMA MX850 Office AIO printer, consumers can experience the productivity of an all-in-one that serves as the ‘office by day’ and still enjoy vivid photographs from the same all-in-one becoming a ‘photo lab by night’.”

Office By Day:

The Canon PIXMA MX850 Office AIO printer provides users with an automatic document feeder (ADF) which can copy or scan both sides of a document automatically. The Auto Duplexing feature permits two-sided copying/scanning of letter-sized documents, without the need to manually turn over pages and re-feed the document. Consumers are able to print two-sided documents automatically as well. This unit even has the ability to scan and print at the same time, which can dramatically decrease the amount of time it will take to complete a project. When scanning a multi-page document to print, the PIXMA MX850 Office AIO printer will scan the first page and start printing it while the scanner is scanning the second page and so on.

The Canon PIXMA MX850 Office AIO printer features the Canon easy-to-use Advanced Copy Technology so common copy adjustments, such as easily erasing the frame created around a small scan, can be made right from the AIO printer control panel. Waiting a long time for start-up will be a thing of the past thanks to the Canon QuickStart feature that allows the user to start using the AIO in a matter of seconds. The printer also features a large 2.5-inch TFT display for easy viewing of images or printer menus.

Canon even designed the unit’s color Super G3 fax [1] with speed and ease of use in mind. It includes features that allow users to receive up to 250 incoming pages in memory2, one-touch speed dialing (eight numbers) and a coded speed dial function that can store up to 100 locations.

Photo Lab by Night

The PIXMA MX850 Office AIO printer features the Canon five-color individual ink system with a resolution of up to 9600 x 2400 color dpi.3 Employing the Canon FINE print head technology with 4,608 nozzles ejecting ink droplets as small as one picoliter, this printer can produce long-lasting photographs that rival those made by photo labs.

An improved printhead technology helps Canon print a photo-lab-quality borderless 4” x 6” photo in approximately 21 seconds4 (using the default setting of the printer driver). By including two additional rows of nozzles, the printhead can eject more ink in less time. The Canon PIXMA MX850 Office AIO printer features direct photo printing from select memory cards5 and PictBridge ready devices, while the CIS scanner allows for high-quality, high-speed scans.

Photo Paper Plus Glossy II

The new Canon Photo Paper Plus Glossy II offers vivid color with a high-quality finish to consumers who are looking for a professional look in their prints at a reasonable price. As a five-star paper with an average cost as low as $0.10 per sheet, this paper has the look and feel of high-quality photo paper fresh from the printer. During the printing process, the dye is fixed to the surface of the paper producing a deeper black and a clearer overall photographic finish. The color reproduction is stabilized faster than ever before enabling consumers to enjoy their memories right away.

Generation Green

Canon’s commitment to the environment and helping to make it more sustainable is an inherent part of the Company’s kyosei philosophy and subsequent product offerings. From Energy Star® compliance, to duplex printing and significant changes to product packaging, the Generation Green initiative is designed to provide partner companies, enterprise customers and consumers a way to identify and learn about the various environmentally-friendly product features and solutions Canon printers offer. For more information on Generation Green, and the many eco-friendly aspects of Canon inkjet and laser printers, please visit www.usa.canon.com/green .

The new PIXMA MX850 Office AIO printer has a estimated retail price of $279.99.